2018-22 UNCP ATHLETICS STRATEGIC PLAN (ELECTRONIC VIEWER)

2018-22 UNCP ATHLETICS STRATEGIC PLAN (PDF)

PEMBROKE – On the heels of one of the department's most successful athletic campaigns in school history, the UNC Pembroke athletics department released its new five-year strategic plan to the general public on Sunday.
 
"It was fun to watch so many people who care about the outcomes at UNC Pembroke put their minds together this June and really make some stretch goals to improve our performance in all areas," said director of athletics Dick Christy. "The meetings were long, but lively, and it is a testament to everyone's level of investment in our success. I'm also grateful to associate AD Joey Hannant for agreeing to lead the progress reporting and tracking of this new five-year plan."
 
The plan is the final product of a strategic planning process that began in May and involved UNCP's faculty, staff and student-athletes, as well as the department's invested stakeholders and community members. The process focused on three essential areas of the department: competitive excellence/recruiting, student-athlete success/academics/community outreach, and branding/revenue/marketing.
 
The strategic plan outlines five major goals for the department, including: develop successful adults – academically, athletically and socially (student success); uphold culture of integrity, gender equity and compliance (effectiveness and efficiency); recruit students, coaches and staff that enhance our programs (institution of choice); and, communicate our story, enhance marketing and community engagement (regional engagement). Strategies and tactics have been identified to achieve each of the four goals.
 
The final version of the plan also took into account the task of upholding the department's core values – accountability, excellence, integrity, loyalty and sportsmanship.
 
"I am grateful for the dedicated group of stakeholders who came together to develop this strategic plan in service of our university," said Chancellor Robin Gary Cummings. "Our athletics programs have achieved unprecedented success in recent years, but we can't rest on our laurels. The strategic plan is a roadmap to take our programs to new heights and advance our bold vision for UNCP Athletics."
 
The UNC Pembroke athletics department wishes to extend its sincere gratitude to all of those who were involved in the process. Following is a breakdown of each of the three subcommittees involved in the strategic planning process:
 
BRANDING, REVENUE & MARKETING
Chair – Dick Christy
Ben Miller
Shane Richardson
Brittany Bennett
Todd Anderson
Jack "Bull" Slavin
Ed Brooks
Barry O'Brien
Jodi Phelps
Morgan Sheehan
Kenny Spayd
Grace Moore
Channing Jones
Don Metzger
Steven Hunt
Jeff Jefferson
Adam Hardin
Jamie Litty
Lamar Courmon
 
COMPETITIVE EXCELLENCE & RECRUITING
Chair – Paul O'Neil
John Haskins
Ellen McGill
David Synan
Rhonda Blank
Alex Cooper
Joey Hannant
Dan Kenney
Jordan Sampson
Mac Campbell
Billy Lindquist
Johnny Cox
Brittany Padilla
Drew Richards
Kevin Freeman
Frank James
Bryan Winters
Kristen Hobbs
John Grinde
Emmaline Mansfield
 
STUDENT-ATHLETE SUCCESS, ACADEMICS & COMMUNITY OUTREACH
Chair – Stewart Thomas
Megan Sanger
Othello Johnson
Lars Andersson
Comfort Johnson
Michael Blackburn
Jonathan Blue
Scott Billingsley
Jada Vernon
Josh Malcolm
Irene Aiken
Katie Rueffer
Derek Oxendine
Kapica Davis
Jessica Sampson
Leah Fiorentino
Joe Ford