PEMBROKE – UNC Pembroke associate director of athletics Todd Anderson announced Monday that Lamar Courmon has been named the department's director of creative services.
 
Courmon, a graduate of UNC Pembroke, will enter his ninth season with the department in 2019-20, but his first in a full-time role. He will be responsible for the oversight of the athletics department's brand development, while also serving a key role in the coordination of UNCP's social media, video and creative efforts.
 
"I am incredibly excited that Lamar has agreed to remain on our team as director of creative services," Anderson said. "He has done an incredible job of expanding the brand of UNCP Athletics over the last seven years, while also serving an integral role on our marketing team as well. He is constantly raising the bar on every project that he tackles, and I have no doubt that trend will continue."
 
A Greensboro native, Courmon joined the athletics department in 2011 as marketing coordinator and was charged with planning and implementing promotions and game day activities for assigned sports, while also promoting athletics events on campus, as well as across the Robeson County community. He took on a similar, but expanded, role as assistant director of marketing & promotions prior to the 2013-14 season, and has since been at the forefront of a host of aesthetic improvements across all of UNCP's athletics facilities.
 
He dipped his feet into campus involvement in 2009 as an on-site coordinator with the LeaderShape Institute where he was tasked with assisting in the planning and implementation of the institute's sessions, and later served a two-year stint as the marketing coordinator in the Career Center. He was also active in leadership of his fraternity, Phi Beta Sigma.
 
"I am extremely excited to continue my career here at UNC Pembroke in a full-time role," Courmon said. "I live by the motto 'Don't just be good, be great,' and there is no greater feeling than to join this amazing athletics program. I can't wait to continue to work hard and provide a Championship Experience for all of our student-athletes."
 
Courmon earned his bachelor's degree in business administration from UNC Pembroke in December 2018. He is married to the former Sieiara Davis and celebrated his first wedding anniversary in April.